We were the kids with the open tabs at 1 a.m. — eight college websites, a half-finished essay, a vocab list nobody could pronounce. Choose and Rise is the platform we wished we'd had: career planning, college admissions analytics, and a study coach that actually explains, all in one place. Free for every US high schooler.
The college-prep industry sells students $4,000 admission advisors, $80-an-hour tutors, and 600-page workbooks they never finish. We think every kid deserves the same edge as the kids who can afford that — without the cost.
Choose and Rise is built around three habits that compound: plan your future (majors, courses, schools), train every day (residency checks, vocab, writing), and get help on demand (Nova AI, your study coach). One account, no upsells.
Choose and Rise gives parents a weekly digest of where their student is spending time — without surveilling every keystroke. You see streaks, score trends, and major shortlists. You don't see their Nova chats.
No premium tier, no upgrade prompts. Funded by a small set of district partners.
We follow student-data law to the letter. You opt in to share, never out.
If you're the only counselor for half a senior class, you don't have time for one-by-one Common App reviews. Our counselor view shows you who's behind on deadlines, whose practice scores have stalled, and which kids are still undecided on a major two months before applications open.
Free for any US public-school counselor. Email us with your school address.
We pull every public US high school's class catalog from NCES, then map every major in the IPEDS database to the specific courses a student can take at their school. AP Stat at Lincoln HS isn't AP Stat at Roosevelt — the AP score is what gets reported, but what the kid learned is different. We track the actual curriculum.
If your district wants priority indexing or a custom integration, write to [email protected].
Nova never solves a problem without showing how she got there. The work is the point.
No "premium support." A student in their first week gets the same product as a senior on their fourth year.
Export everything you've ever written, scored, or planned in one click. We never sell it.
Most homework happens late. Our UI is designed for low light, low energy, and high stakes.
Sophomore in high school, tired of watching classmates juggle five different apps just to calculate odds, pick a major, and get study help. I built every feature, designed every idea, and wired up the backend — so any kid in the US can open this for free and use it for the next four years.
Reach me anytime: abhinavallani02@gmail.com
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